Strategic marketing consultancy

Expert consultancy ranging from market research and analysis, customer insight, routes to market, benchmarking, brand strategy and positioning.

Expert insight into your markets, your competitors & your customers

At Purplex, we don’t do marketing for the sake of it. We want to know what you want from your business and what we can do to help you achieve it. Do you want more leads? More sales? Do you want your product to be recognised as the best in its field? We can help you achieve greater success and really take your business to the next level.

Purplex began in strategic marketing consultancy, specialising in turning around ailing businesses and helping established brands dominate their markets. Now we use our experience and marketing expertise to uncover new opportunities in the construction sector and deliver campaigns that get results.

Purplex stands for purpose, planning and execution – the cornerstones of a successful marketing campaign. We find innovative ways for businesses to achieve their goals, meticulously plan campaigns and precisely measure the outcomes. Our team works seamlessly across offline and online channels to build recognition, shape perceptions, drive response and forge brand advocacy. The result is sustainable, profitable growth and customer loyalty.

Marketing strategy for the construction industry

Marketing diagnostics

We use accurate industry data and in-depth market research to understand your business, your competitors and your customers inside out. We identify the barriers in place that are stopping your business from growing, and develop a plan to overcome any obstacles, whether you want to generate sales leads, launch a new product, or dominate your market.

Purposeful marketing

Our senior team are experts in selecting the right marketing mix for your campaign to succeed, based on your business objectives. We help you deploy your marketing budget in the most cost-effective way, to not only help you get the best return on investment but also to generate the best results.

Brand strategy and positioning

In today’s fast paced world, brands are more important than ever. People buy brands, trust brands and recommend brands. Purplex can help you create a recognisable brand from scratch, develop an existing brand or refocus a brand. We perform analysis of competitors, brand perception and market saturation to position your brand as the best in the market.

Lead generation

Boost sales instantly by generating quality leads from genuine customers. The key to success is reaching your customers in the right place, right time and with the right message. We help you reach your prospects wherever they are, multiple times a day – all the while catching their eye with stunning visuals, interactive features and engaging messages.

CALL US +44 (0)1934808132

EMAIL grow@purplexmarketing.com

TWEET @PurplexUK

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The marketing agency for the construction industry

Purplex Marketing is a full-service marketing agency serving the construction, building products, property and home improvement industries. Launched in 2004, Purplex began as a strategic consultancy, and has grown to offer traditional and web integrated marketing services.