Purposeful video and professional video marketing

Video is now an essential part of the marketing toolkit. It showcases your business, demonstrates your products or services and helps spread your news, creating a buzz that gets the industry talking. Simply put, video helps convert more visitors into customers.

The Purplex video division consists of a skilled and creative team of experts who deliver a complete video production package, from script to screen. We have a dedicated visual studio at our Bristol offices, fully equipped with state-of-the-art cameras, lighting and sound recording, along with the latest editing and graphics software. Our experienced, professional video crew will travel anywhere in the UK or worldwide to make the process as simple and stress-free as possible.

Lend authenticity to your advertising campaigns with expert scripting and film direction, or educate your customers with bespoke animated explainer videos for your products. Purplex can also promote your events across the industry with live coverage and interviews with attendees, circulated via our media partners.

Purpose

Have a clear understanding of the goals and outcome. What do we want to achieve? Over how long? Who is the target audience? What are the numbers?

Planning

We will use the brief alongside our experience and analysis to create the strategy and develop the key messages, creative collateral and relevant content.

Execution

Our team will work seamlessly to deliver powerful results, engaging with your target audience wherever they are across the relevant channels.

Video production

Full Adobe CC ✔ Adobe Premier Pro ✔ Adobe After Effects ✔ Adobe Audition ✔ Adobe Photoshop ✔ Adobe Lightroom ✔

Videos by Purplex offer high quality visuals and in-video animations that give the finished product a highly professional look and feel. Using the latest editing and graphics software, our expert videographers produce stunning videos that show off your company and engage your audience.

Professional film shoots

Sony FS7 ✔ Sony A7Siii ✔ Sony A7iii ✔ Sony GM and G lenses ✔ Canon C100✔ Canon L series lenses ✔ Professional gimbals ✔ LED panel lighting (RGB) ✔ Studio backdrop set up ✔ Professional audio recording equipment ✔

From script to screen, our team of video production experts make the videos that get viewed by the people who matter. Whether you’re looking for corporate video production, product explainer videos, advertising campaigns or events coverage, the Purplex crew will take care of the whole filming process, including casting, scripts, storyboarding, audio and location scouting, and talent scouting and hiring.

Video editing & post-production services

Once we’ve shot your footage, it’s time to add those all-important finishing touches. Our creative post-production services include:

Platform-specific editing
Motion graphics
Sound enhancement
Colour correction
Colour grading
Subtitles and captions
Royalty and copyright free music and sound effects
Voiceovers
Logo animation
Title and credits

Animation

Explainer videos ✔ How to videos ✔

Our quality editing team can offer in-video animation, with graphics that add an extra dimension to explainer videos. We have experience working with international companies to offer subtitling for foreign language interviews and voiceovers. Purplex can also offer full animated videos, hand-drawn by our creative design team.

Events coverage

Promotional videos ✔ Presenter-Led video ✔ Script writing ✔ Interviews ✔

Generate buzz and demand for your events with highlights of the day, so anybody who wasn’t there wishes they were. Purplex has produced professional events videos for prestigious awards ceremonies including the Business Leader Awards and the Glass & Glazing Awards. Purplex also partnered up with Insight Data to host the Glazing Summit – an event where 400 business leaders, CEOs and stake holders from the industry’s most influential companies shared their views on topics from products and materials to technology and innovation.

Video marketing

Behind the scenes ✔ Social media videos ✔ Case studies & testimonials ✔ Video tours ✔ Company culture videos ✔

Video is worthless unless it is seen, and by the right people. Purplex is a specialist marketing agency for the construction industry, with the skills and contacts to get videos in front of your customers and prospects. Our campaign driven approach to video marketing will see your video content featured on your website, and promoted on YouTube, social media and online trade publications.

360 Virtual Tours

Interactive virtual experience ✔ Incredible panoramic photography ✔

As well as single and multi camera shoots, bespoke 360 virtual tours can offer something truly unique to your online marketing efforts. They are an innovative function that provide consumers a way to view your business location inch by inch from the comfort of their homes. Simple but truly effective, our video and production team will use their specialised expertise to bring your physical business to your customers, virtually.

Photography services

Corporate headshots ✔ Brochures ✔ Company culture photography ✔

Our creative in-house photography team can travel anywhere in the UK or worldwide to enhance your imagery further with a bespoke, professional look. Let the Purplex Team take the strain and do all the hard work for you, making the process as simple and stress-free as possible from start to finish.

A good publicity campaign is more than just words on a page and Purplex understand this – they have integrated video, events and parliamentary visits to help us win more customers and build our brand. Purplex also recently developed a set of global core values that we have implemented across all of our manufacturing plants and distribution channels.

Tim Ferkin – Director of Business Development, Caldwell Hardware