What does Purplex stand for? And how it shapes our marketing strategies
Your website influences your reputation, sales and profits more than you know. It has to engage and retain visitors, create trust, inform, educate and sell. It has to convert visitors into enquiries and be the hub of all your marketing activity – both online and offline.
From simple to highly complex designs, our websites deliver stunning results across all devices using the latest responsive technology. Unlike traditional web design agencies, we build world class websites with search engine optimisation, user experience and visitor conversion in mind. We take the time to understand your business proposition and market position, to build you a powerful and commercially successful website.
Our cutting-edge web design team includes front-end developers, graphic designers, technical back-end engineers and professional SEO copywriters. The Purplex web team work closely with our digital marketing experts, who focus on information architecture, user experience and visitor conversion. We also have a dedicated team of software developers and e-commerce specialists who help companies operate more efficiently, improve customer service and sell more online.
We use the latest responsive design technologies to ensure your website performs beautifully across multiple devices, designed for all screen sizes. Prospects and customers will get the information they need, whether they’re on a desktop, laptop, tablet or smartphone.
Our web developers and software engineers create bespoke CRM applications, sophisticated databases, order processing platforms and more, fully integrated with your current systems. We specialise in developing online tools, calculators and product configurators. All applications are built with responsive design or mobile-specific apps, for cross-device use.
Our e-commerce team create powerful, secure online transaction websites using industry-standard e-commerce software, shopping carts and payment gateways, whilst ensuring maximum visitor traffic and better conversion rates. We specialise in Magento e-commerce website development, as well as WooCommerce integration with WordPress.
With Building Products established as an industry leading magazine, it needs a website to match, and Purplex have a huge amount of experience designing websites for the construction and built environment industry. We wanted a website which perfectly showcases all of the latest industry news and is easy to navigate, and we’re delighted with the result.
Oli Ballard – Building Products Magazine
Purplex Marketing is a full-service marketing agency serving the construction, building products, property and home improvement industries. Launched in 2004, Purplex began as a strategic consultancy, and has grown to offer traditional and web integrated marketing services.