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200,000 miles. But it’s worth it!

Proactive Account Management: Why Face-to-Face Client Service Matters

Red Peugeot 308 hatchback car photographed in a professional studio setting with dramatic lighting and reflective floorPurplex has purchased four Peugeot 308s with fuel-efficient, low CO₂ engines for its busy account management team – a significant investment that demonstrates our commitment to hands-on client service.

Our Face-to-Face Client Engagement Approach

Office manager Jo Meredith explains why this investment is essential to the Purplex service offering:

“Doing business by email is OK, but the Purplex team are very pro-active and prefer to get in front of clients, find out what’s going on, visit their customers and see latest developments first-hand. We’ve done over 200,000 miles in the last year and with new Account Managers starting we really needed to review our transport options!”

Why Personal Visits Matter in Marketing

In an increasingly digital world, face-to-face meetings provide irreplaceable value for marketing partnerships. Our account management team travels extensively to ensure we understand our clients’ businesses, challenges, and opportunities at ground level.

Our Account Management Philosophy

The 200,000 miles travelled by our team in the last year represents more than just distance covered – it demonstrates our commitment to proactive client service and hands-on account management.

What This Means for Our Clients

  • Regular site visits to understand your business environment
  • Face-to-face strategy sessions for more effective planning
  • Direct observation of your customer interactions and market conditions
  • Immediate response to urgent marketing needs or opportunities
  • Personal relationship building that goes beyond email communication

The Value of Proactive Account Management

Our willingness to travel extensively reflects our belief that effective marketing partnerships require a deep understanding of each client’s unique situation. This hands-on approach allows us to:

  • Develop more targeted and relevant marketing strategies
  • Respond quickly to changing market conditions
  • Build stronger working relationships with client teams
  • Gain first-hand insights that inform campaign development

Investment in Client Success

The decision to equip our expanding account management team with efficient, reliable vehicles represents a significant investment in our ability to serve clients across the UK. This commitment to accessibility and responsiveness sets us apart in an industry where remote communication often replaces personal interaction.

Growing Team, Growing Commitment

With new Account Managers joining the team, our investment in proper transport ensures we can maintain our high standards of client service whilst expanding our capacity to work with more businesses across the UK.

Sustainable Client Service

The choice of fuel-efficient, low CO₂ vehicles reflects our commitment to sustainable business practices whilst ensuring our account management team can continue providing the proactive, personal service our clients value.

Our Account Management and Marketing Services

Experience the difference that proactive, face-to-face account management makes to your marketing success:

Experience Proactive Account Management

Purplex is a full-service marketing agency providing integrated marketing and PR solutions with the personal touch that comes from dedicated account management.

Ready to experience account management that goes the extra mile?

If you’d like to talk to one of our Account Managers and find out how we can help power your marketing with our proactive, hands-on approach, get in touch today. We’re always happy to travel to meet you.

This entry was posted in Purplex News

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