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CREATIVE B2B & B2C CONTENT MARKETING TOOLS

The way businesses communicate with their customers has changed dramatically in the last decade, with targeted online content marketing enabling proactive companies to reach their intended audiences with ease. It’s a fact 87% of UK households made online purchases in 2020; the highest online purchase rate in the UK for the past 11 years. So, with the power firmly in the hands of the consumer, it’s time for your business to embrace the digital age, or take your digital marketing to the next level, with search engine optimised digital content marketing.

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Refreshing content marketing services

In an ever-changing world, there is no 'one size fits all' when it comes to digital content marketing. With bronze, silver, gold and platinum content marketing packages available, our bespoke content marketing packages include:

  • Exclusive content marketing plan
  • Meticulous writing, editing & proofreading skills
  • In-depth SEO research, powerful headlines & engaging copy
  • Exclusive access to our specialist blogger hub comprising of 100s of industry experts
  • Uploading & publishing via a range of content management systems (CMS), e.g. Wordpress
  • Monthly content marketing performance reports
  • Unmatched industry insight
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The benefits of content marketing

Browse through a selection of our own company blogs below and discover why our clients choose us over the competition for SEO and content marketing:

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Wordpress

What is content marketing?

An effective content strategy works in harmony with more traditional methods of marketing to attract, engage and retain new and existing customers online. Designed to spark interest in your products or services, our expert team of content writers will create valuable, relevant and consistent content in the form of blogs, infographics, case studies, videos, website content, email campaigns and more to engage your audience in something they love and make you stand out as experts in your chosen field.

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Dedicated team of content marketing consultants

Tailoring unique content for construction, building products, and home improvement industries, our in-house team of content specialists are unrivalled in their passion and knowledge to create compelling content that builds your brand whilst simultaneously increasing your sales conversion rates. An eclectic tribe of professionals who work and play together, and live content marketing.

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Intuitive digital content marketing

Content marketing without search engine optimisation is like a car without an engine. You could have the best vehicle, but without an engine you’ll never get out the garage. Utilising the best SEO tools available, Purplex Marketing combines the best creative minds with unmatched SEO expertise to drive your business forward and open up limitless possibilities.

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Why choose Purplex for your content marketing?

Yes, it’s about results. But our clients also love our business approach, industry experience and working with our team. Here are 5 top reasons why our clients choose Purplex over anyone else, year after year, for their SEO and content marketing:

  • A knowledgeable, skilled & energetic team of SEO & content experts
  • Razor-sharp content that cuts through the competition
  • A ceaseless drive to meet & exceed your expectations
  • Science-driven SEO strategies
  • World-class SEO results
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Content Marketing FAQs – What Should You Know?

Have questions about content marketing and SEO copywriting? This FAQ section answers the most common queries from businesses like yours. From what digital content marketing involves to why Purplex is trusted, these concise answers give you clear guidance before you make a decision.

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What does digital content marketing actually involve?

Digital content marketing involves creating blogs, web copy, case studies, videos, email campaigns, and more. All content is designed to attract, engage, and retain customers by aligning with your audience’s interests while improving search visibility.

Why is content marketing important for my business?

Content marketing is important because it builds brand authority, increases online visibility, and drives qualified traffic. With 87% of UK households making online purchases in 2020, engaging content helps position your business where your customers are.

What is content and copywriting in digital marketing?

Content and copywriting in digital marketing refers to writing that connects your business with your target audience online. At Purplex, this means producing clear, relevant, and SEO-focused copy across websites, blogs, case studies, and campaigns that both reflect your brand and drive measurable results.

How does Purplex tailor content for different industries?

Purplex specialises in sectors such as construction, building products, and home improvement. The team develops bespoke content strategies by understanding your market, aligning tone of voice, and producing copy that resonates with your specific audience.

What’s included in your content marketing packages?

Packages include a tailored content plan, expert writing and editing, SEO research, engaging headlines, access to specialist bloggers, CMS uploading, and monthly performance reporting. Options are available at bronze, silver, gold, and platinum levels.

Why should I choose Purplex for content marketing?

Purplex combines industry expertise, a skilled team, and proven SEO strategies to deliver measurable results. Clients value the agency’s performance-driven approach, consistent results, and dedicated support from a team committed to building long-term success.

Featured Case Studies

Discover how we generate 550 leads per month for Affordable Window Group

Discover how we generate 550 leads per month for Affordable Window Group

Affordable Window Group case study showing how Purplex created and executed a targeted marketing strategy for both trade and consumer audiences, delivering over 550 qualified leads each month, a 350% rise in organic search traffic, and high-quality enquiries for the...

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Aquarian Cladding Systems

Aquarian Cladding Systems

At Purplex, we worked with Aquarian Cladding Systems, a specialist supplier of external brick cladding, to overhaul their digital presence and boost industry visibility. By combining website design, SEO strategy, keyword research and PR campaigns, we helped Aquarian increase organic...

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Newton Waterproofing Case Study – 54% Increase in Vetted Website Leads

Newton Waterproofing Case Study – 54% Increase in Vetted Website Leads

Newton Waterproofing case study detailing how Purplex designed and delivered a 550-page website, combined with SEO, PR, and email marketing, to generate a 54% increase in vetted website leads and significantly boost organic traffic and brand recognition within a year.

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Plasloc Case Study

Plasloc Case Study

Plasloc case study detailing how Purplex delivered a full marketing overhaul, including a conversion-focused website, targeted SEO, PPC campaigns, PR, and social media, resulting in a 74% increase in leads, reduced cost per lead by 27%, and stronger brand visibility...

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Caldwell Hardware

Caldwell Hardware

When Caldwell Hardware asked us to support their global ambitions, we knew it needed more than a standard campaign. As a specialist hardware manufacturer for the window and door industry, they needed a strategy that combined international PR, brand development,...

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Brands We're Trusted By

What Our Customers Say

“They’re just a really nice team to work with – it’s like an extension of our own team. Or even, more so – it’s LIKE they’re our own team.”

Stuart Dantzic

Caribbean Blinds

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What Our Customers Say

“Everyone that I’ve spoken to within Purplex has been really friendly, very helpful and they all have a great all-round knowledge of the industry – you’re not spending loads of time and effort having to train people.”

Amelia Gaughan

Timberlook/AWS

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What Our Customers Say

“Purplex in my experience have done really good work in SEO, the increase in website visits, click throughs and eventual orders is up is about 50% up on last year, so the website is really, really working.”

Neil Ashdown

Fire Doors Complete

Video testimonial

What Our Customers Say

“It’s been an amazing transformation in terms of not only the growth of the business in terms of orders-in, but profitability as well.”

Howard Trotter

Shelforce

Video testimonial

What Our Customers Say

“We made the decision to switch agencies to Purplex a few years ago, and have never looked back. Our business has grown beyond expectations, and Purplex have been with us every step of the way. We can’t wait to see what the future holds.”

Ken Rhodes

What Our Customers Say

“Dekko has grown from £6m to £25m over the last 12 years and we simply couldn’t have achieved it without Purplex. Our brand is well recognised and the exposure we get through the press, social media and online consistently puts us in front of good quality prospects.”

Kurt Greatrex

Sales Director, Dekko Window Systems

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