Construction Marketing Agency Building Growth Through Strategy

We work in partnership with construction company clients to deliver effective construction marketing results, acting as an extension of your in-house marketing team and adding another level of construction industry expertise to your organisation.

Digital Marketing

Digital marketing or online marketing for construction clients is what our marketing planners are experts in. See what services we can use to drive new leads to your business as part of a construction marketing strategy.

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Content marketing

By creating and distributing valuable, relevant, and consistent content, construction businesses can attract and retain a clearly-defined audience – and, ultimately, generate leads and boost sales. Additionally, content marketing can help construction businesses to build trust and credibility, establish thought leadership, and differentiate their brand in a competitive marketplace. Ultimately, an effective content marketing strategy can be a powerful tool for driving growth and success in the construction industry.

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Email Marketing

Email marketing is a powerful tool for staying connected with your construction company clients. By sending timely, relevant, and interesting messages, you can keep them updated on your work and build trust and rapport. Additionally, email marketing can help you to build relationships with key stakeholders, generate leads, and promote your business’s interests.

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Social Media Marketing

Social media marketing builds brand awareness and recognition. You can gain visibility from construction project decision-makers who will also check your social media when you pitch for a job. Having a social media marketing plan can increase your chance of success when tendering for a project.

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PPC (Pay Per Click)

By working on many construction-based campaigns we have built up a wealth of expert knowledge on how to get you results that not only maximise ROI but ensure your investment is the industry experts with experience optimising many construction-based campaigns using platforms such as Google ads, Facebook ads, YouTube ads and more.

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SEO

SEO is crucial for getting quality website traffic, but it’s especially important for construction websites. That’s because the industry has some unique challenges: It can be hard to determine what keywords people use to find your site; unique jargon and technical terms make writing effective copy challenging. To get a strong foothold in this incredibly competitive market, you need a reliable strategy that will yield results immediately and continue to work over time. That’s where Search Engine Optimisation comes in.

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Websites

We have designed and built hundreds of lead-generating double-glazing websites over the years. We know how people behave on these sites and so we build our site to make it as easy as possible to turn that traffic into leads.

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Public Relations (PR)

A dedicated media team will craft targeted PR campaigns to increase your construction business credibility and brand awareness. Search for local, national or international clients with a tailored approach to meet their specific needs.

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Graphic Design

Our graphic design team has created amazing visuals that you can use to attract potential customers to your physical media. From business cards to logos, these designs are the easiest way to promote your brand.

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Branding

What does your company stand for? What makes it distinct from the competition? Branding is a large part of creating those memorable impressions, communicating your unique value to consumers and establishing that clear connection with your customers that only helps you differentiate yourself from the competitors and clarify what it is about the business that makes you the better choice for their construction industry needs.

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Construction and property specialists

Our team of experts understand the built environment and the construction supply chain. We have worked closely with developers and contractors as well as construction companies, agents and professionals for many years.

Grow your construction business

Results Focused Campaigns

You may want to promote a particular construction sector project or development, increase your sales opportunities or raise your brand recognition across the industry or with investors, customers or other stakeholders. Whatever your goals, Purplex will help you achieve them with a bespoke marketing plan.

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Proven Track Record and Delighted Customers

Our clients range from local property developers to major top-tier contractors and publicly listed companies. We develop a clear understanding of each client, their market position and ‘tone of voice’ to form effective communications across print, digital, social and other channels, including events and exhibitions. With an unrivalled customer retention rate we actively encourage potential new clients to talk to our existing customers.

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Construction Marketing Tips

Check out our top tips for construction marketing:

Construction Case Studies

Plasloc

Plasloc get 74% more leads generated at 27% less cost per lead

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Newton Waterproofing Case Study

Newton increase vetted website leads by 54% in just 12 months

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See all case studies

We're Trusted By

Persimmon Homes
SEHBAC
Caldwell
Dekko
Duraflex
Edgetech
Everest

“Dekko has grown from £6m to £20+ over the last 8 years and we simply couldn’t have achieved it without Purplex. Our brand is well recognised and the exposure we get through the press, social media and online consistently puts us in front of good quality prospects.”

Kurk Greatrex - Sales Director, Dekko Window Systems

“I use Purplex Marketing for my company’s PR, digital and creative requirements and have always found them to be diligent, proactive and efficient. They are open to learning in-depth about our products, have a good understanding of our industry and take on board feedback which makes it easy to work with them.”

Charlote Mercer - Head of Marketing, Edgetech

“Purplex have really shown their worth since we started working with them and they did a fantastic job on our website. They have helped us increase our brand exposure and delivered consistent results. When it comes to building products, Purplex know the industry and what works, and re-signing back up was an easy decision and one we believe will help us keep pushing forward”

MD Warren Muschial - Newton Waterproofing

How can Purplex help you?





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