Newton Waterproofing

"Purplex have really shown their worth since we started working with them and they did a fantastic job on our website. They have helped us increase our brand exposure and delivered consistent results. “When it comes to building products, Purplex know the industry and what works, and re-signing back up was an easy decision and one we believe will help us keep pushing forward"

MD Warren Muschial

Services Employed

Email Marketing

Lead Generation

PR & Communications

Responsive Web Design

Search Engine Optimization

The Client

Founded more than 170 years ago, Newton Waterproofing is the UK’s leading independent designers and suppliers of guaranteed waterproofing systems. Thanks to an advanced range of waterproofing materials which allow them to design and install effective, robust, and third-party accredited Type A, B and C waterproofing systems in accordance with current legislation and best practice, they can protect all structures, from large-scale commercial developments to new build and existing domestic properties. The family-run business appointed Purplex to grow the Newton brand through PR and digital marketing, including the design and build of a mammoth 550-plus page website.

The Results

Statistic below based on the first 12 months working with Newton we comparing the later 6 months with the first 6 months to measure success. The results speak for themselves.

54% increase in vetted contact forms from the website

39% increase in organic traffic generated from search engines

47% increase in direct traffic to the website (illustrating increased brand recognition)

15% reduction in cost per conversions on Google Ads

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    The Marketing Agency For The Construction Industry

    Purplex Marketing is a full-service marketing agency serving the construction, building products, property and home improvement industries. Launched in 2004, Purplex began as a strategic marketing consultancy, and has grown to offer traditional and web integrated marketing services.

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