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The Marketing Roof: protecting your business in uncertain economic times

The Marketing Roof: protecting your business in uncertain economic times

Marketing StrategyNews

Andrew Scott, founder and MD of Purplex Marketing, argues that marketing should be the ‘roof’ that future-proofs your business in an adverse climate Hands up, who would consider starting a...

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10-year marketing partnership delivers impressive growth for Southwest installer

10-year marketing partnership delivers impressive growth for Southwest installer

News

Marketing partnership milestone: we’re marking 10 years working with Emerald Windows, a South West window and door installer, supporting long-term growth through a joined-up digital marketing programme. Our relationship, which...

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How to build a winning marketing strategy – clue: don’t rely on luck!

How to build a winning marketing strategy – clue: don’t rely on luck!

News

As St Patrick’s Day approaches, Purplex MD and founder Andrew Scott explains why the ‘luck of the Irish’ doesn’t extend into business, especially when it comes to marketing. Every year,...

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Purplex teams up with small business accountancy firms SBX Accountants

Purplex teams up with small business accountancy firms SBX Accountants

NewsPurplex News

Small business accountants are central to the success of many of our clients, so we’ve partnered with SBX Accountants to give them the right support. Based in Slough and London...

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Build your brand and boost your bottom line with effective marketing

Build your brand and boost your bottom line with effective marketing

branding and design

Is there anything more frustrating than seeing your main business competitor winning yet another contract, alongside their buzzing social media and 360-degree brand awareness? Especially when you know full well...

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Building a strong brand strategy in today’s construction and fenestration market

Building a strong brand strategy in today’s construction and fenestration market

branding and design

Building a Strong Brand Strategy in Today's Construction and Fenestration Market In today's unpredictable economic climate, developing a comprehensive brand strategy has never been more crucial for construction, fenestration, and...

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The Importance of Investing in Marketing Agency Services

The Importance of Investing in Marketing Agency Services

Marketing Strategy

Marketing agency services in 2025 are essential for any business that wants to thrive. With the pace of change in digital marketing, businesses cannot rely on outdated marketing strategies. Instead,...

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Construction Marketing Strategies for 2025 and Beyond

Construction Marketing Strategies for 2025 and Beyond

Consultancy

The recent Budget announcements have created significant challenges for UK businesses, particularly in the construction and home improvement sectors. With increased National Insurance costs, higher minimum wage requirements, and new...

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SEO Your Site: Essential Strategies for Success

SEO Your Site: Essential Strategies for Success

Digital Marketing

SEO Your Site for Better Rankings SEO your site to improve visibility in Google search results, attract more organic traffic, and deliver a stronger user experience. By publishing quality content...

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Long-standing Purplex Client Vista Panels Announces MD Retirement

Long-standing Purplex Client Vista Panels Announces MD Retirement

News

Keith Sadler, Managing Director of Vista Panels and long-standing Purplex client, has announced his retirement after 30 years with the composite door manufacturer. During his time at Vista, Keith led...

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Will AI destroy your brand and reputation?

Will AI destroy your brand and reputation?

branding and design

CEO of Purplex Marketing, Andrew Scott, discusses the potential dangers of relying solely on AI-generated content for brand marketing and argues that, while it’s a powerful tool, AI must be...

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Measuring Success in GEO: Key Metrics and KPIs

Measuring Success in GEO: Key Metrics and KPIs

Content MarketingDigital Marketing

In today's digital landscape, your customers are increasingly turning to AI to find solutions. Generative Engine Optimization (GEO) - the art of being visible in AI-powered search results - has...

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