Marketing your way out of low growth
Marketing StrategyAt the end of last year the UK economy tipped into recession, and while there is hope that we might already be through the worst, there is still deep uncertainty...
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At the end of last year the UK economy tipped into recession, and while there is hope that we might already be through the worst, there is still deep uncertainty...
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Less than 18 months ago, the term ‘AI’ was still largely confined to the pages of science fiction and the pixels of the big screen. We’d heard of it, of...
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In this blog, we’re revealing what marketing tactics and strategies we believe should be considered this year by trade suppliers and installers to stay ahead of the game. With chief...
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As construction marketing consultants with years of experience advising companies on their marketing strategy and approach, we’d like to take a closer look at personal branding. We believe that a...
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Rewind the clock to more than 15 years ago and the first Apple smartphone was released and not long after, the way people interacted and connected with one another completely...
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In the ever-evolving landscape of modern business, adapting to the latest trends and technologies is essential for staying competitive and thriving. One such ground-breaking advancement that has reshaped the way...
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ChatGPT and other artificial intelligence (AI) systems have recently made waves, hitting the national news headlines and causing a stir amongst the British public. With reports stating that the UK...
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Sales are slow, so you pump money, time, and effort into your marketing strategy. Sales increase, and your focus is shifted elsewhere to meet the demand. They dip again, so...
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We had an extraordinary three days at the FIT Show, connecting with a raft of existing customers and meeting hundreds of new prospects keen to learn how Purplex’s strategic marketing...
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In today's digital age, it is essential to have a robust online presence for your brand. Digital public relations (PR) is a powerful tool that can help you achieve...
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Marketing is an essential activity for fenestration companies but knowing which methods to use to market your company can be difficult so, this is where the experts come in. It...
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Purplex, the leading full-service marketing agency in the fenestration industry, is trialling its latest performance-led approach to its work for clients – and were invited to provide a technical talk...
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