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Marketing your way out of low growth

Marketing your way out of low growth

Marketing Strategy

Marketing your way out of low growth is about staying visible, building trust, and generating leads even when the economy slows. In 2025, adapting your marketing strategy, focusing on value,...

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Choosing the Right Marketing Agency: Your 2025 Guide

Choosing the Right Marketing Agency: Your 2025 Guide

Purplex News

Choosing the right marketing agency is crucial for the growth and success of any business. With so many options available, it’s important to find an agency that understands your target...

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Video for Your Digital Marketing in 2025

Video for Your Digital Marketing in 2025

Video

Video for your digital marketing is now one of the most effective ways to attract attention, build trust, and convert customers online. Andrew Scott, Managing Director of business and marketing...

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WordPress Blog: 8 Hidden SEO Features That Boost Traffic

WordPress Blog: 8 Hidden SEO Features That Boost Traffic

Digital Marketing

Your WordPress blog could be doing much more for your business than just holding articles. In 2025, WordPress remains one of the most powerful content tools, but only if you’re...

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Local Search in 2025: What Works Now

Local Search in 2025: What Works Now

Marketing Strategy

Local search is no longer about just claiming a Google Business Profile and waiting for calls. After the June–July 2025 core update (30 June to 17 July), Google has tightened the...

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Marketing Agency – 3 Steps to Choosing the Right Partner

Marketing Agency – 3 Steps to Choosing the Right Partner

Marketing Strategy

A marketing agency can transform your business or waste your budget. In today’s competitive market, choosing the right partner isn’t just about creativity; it’s about finding a team with the skills, industry...

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Core Web Vitals: Is Your Website Ready for Google’s Update?

Core Web Vitals: Is Your Website Ready for Google’s Update?

Digital Marketing

Core Web Vitals remain a critical SEO ranking factor in 2025, over four years since their formal integration into Google’s algorithm. Originally introduced in 2020 and enforced from June 2021, these...

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Google Homepage SEO: What Google’s New Interface Means for Search Visibility

Google Homepage SEO: What Google’s New Interface Means for Search Visibility

Digital MarketingMarketing Strategy

Google homepage SEO is once again in focus as Google continues shifting from search-driven behaviour to predictive, personalised experiences powered by AI and machine learning. These changes have implications for...

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What to look for in a professional graphic design service 

What to look for in a professional graphic design service 

Creative DesignNews

A graphic design service plays a critical role in how your business is seen in today’s crowded digital marketplace. From your website logo to product packaging and printed materials, first...

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How web technology has transformed in the last two years

How web technology has transformed in the last two years

Web Development

Web Technology in 2025: How Sites Must Evolve to Compete Web technology has evolved rapidly in recent years. If your website hasn’t kept up, you could be losing visibility, traffic...

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Google Partner: Our Digital Team Trained at Google HQ

Google Partner: Our Digital Team Trained at Google HQ

Purplex News

Google Partner status gives our team direct access to Google’s latest tools, insights and advertising support. As part of this relationship, we were invited to attend a specialist training event at...

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Is Direct Mail Dead? Or is it Still the Lifeblood of Lead Generation?

Is Direct Mail Dead? Or is it Still the Lifeblood of Lead Generation?

Purplex News

Direct mail remains a vital part of the modern marketing mix, offering standout results in an increasingly digital world. In this article, Andrew Scott, founder and CEO of Purplex Marketing,...

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