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Industry Specialists
Trusted by 200+ Clients
Full-Service Expertise

Why Outdoor Living Brands Work With Purplex

Commercial Focus: Campaigns aligned to capacity, pricing and margin, not just traffic targets.
Clear Reporting: Measurable performance built around enquiry quality, conversion and pipeline signals.
Full Service Delivery: SEO, PPC, web, content, PR and creative delivered as one joined strategy, not disconnected tactics.
Sector Experience: Outdoor living, home improvement and building products. We understand long sales cycles, defined territories and high-consideration purchases.

See how we grow outdoor living brands

Outdoor living SEO for high-intent search terms

We optimise your site to rank for outdoor living searches that convert, not vague traffic. That includes garden room marketing, pergola marketing, composite decking marketing and outdoor kitchen marketing, plus location intent where it matters. We also structure content so AI search can extract clear answers from your site.

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Outdoor living content that builds trust and enquiries

Buyers want clarity before they enquire, including pricing context, materials, lead times, planning considerations, comparisons and warranties. We create guides, FAQs, comparison pages and project-led content that reduces doubt and improves conversion from organic and paid traffic.

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Websites and landing pages built to convert

We build and improve websites that turn outdoor living interest into action. That means strong mobile UX, fast performance, clean product structure, proof placed where it influences decisions, and tracking you can trust. Your site becomes the base for SEO, PPC and content.

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Outdoor living PPC with territory control

PPC works when targeting and landing pages are tight. We build campaigns around product intent and service areas, then measure results against lead quality and cost per enquiry. Budget follows performance, not assumptions.

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PR that strengthens authority in outdoor living

Credibility is a growth lever in outdoor living. We support product launches, brand positioning, awards, trade coverage and thought leadership that builds trust and earns quality links. This supports brand search growth and organic visibility.

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Social media that supports demand and conversion

Social content needs purpose. We use projects, installation detail, materials and outcomes to build trust, then connect social activity to enquiry journeys through paid support and retargeting. It is measured by actions, not likes.

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Creative design for premium outdoor living brands

If your product is premium, your presentation must be too. We create campaign creative, brochures, spec sheets, signage and digital assets that make your offer easier to understand and easier to choose.

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Video that proves quality and shortens the sales cycle

Outdoor living sells visually, but visuals must prove standards. We plan and produce video that shows materials, build quality, installation process and finished spaces, designed for landing pages and paid campaigns.

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Email marketing to convert and retain outdoor living buyers

Email supports enquiry nurture, quote follow-up, seasonal demand and customer retention. We build segmented campaigns and automation that keeps your brand front of mind until the buyer is ready to act.

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Marketing for Garden Room, Pergola, Decking and Outdoor Kitchen Brands

Garden Room Marketing

Garden rooms compete with extensions and home offices. SEO must target high-intent search terms, PPC must control geography, and landing pages must address insulation, planning, pricing and installation timelines.

Pergola Marketing

Pergola brands operate in a crowded visual space. Authority content, product comparison pages and structured paid campaigns help separate premium systems from low-cost imports.

Composite Decking Marketing

Composite decking buyers compare durability, warranty and long-term cost. Strong educational content and technical clarity increase enquiry quality and reduce sales friction.

Outdoor Kitchen Marketing

Outdoor kitchens sit at the premium end of the sector. Campaigns must reinforce aspiration while addressing installation standards, materials and pricing expectations.

Covered outdoor kitchen with dining table, bar seating and fire pit in a modern garden at dusk
Garden room office with open bifold doors, patio chairs and desk workspace on a bright English summer day

Why choose our outdoor living marketing agency?

  • Built environment experience, with outdoor living sector focus
  • Strategy aligned to your route to market and territories
  • Lead quality prioritised over lead volume
  • Full service delivery across digital and traditional channels
  • Transparent reporting tied to outcomes you can measure

Get a steady flow of high quality outdoor living leads

We generate enquiries that match your products, your pricing and your service areas. That means fewer time wasters and more commercially viable opportunities across garden rooms, pergolas, decking and outdoor kitchens.

Patio ideas featuring modern outdoor seating, swimming pool and sliding glass doors on a contemporary brick home
Louvered pergola with aluminium frame and outdoor sofa overlooking lakeside decking on a bright summer day

Benefits of working with a specialist outdoor living marketing agency

You get a strategy that matches how outdoor living is bought. We build visibility for high-intent searches, create proof-led pages that convert, and connect campaigns to tracking you can rely on.

You also get regular reporting built around what matters, including enquiry quality, conversion rate and cost per lead, so you can make decisions quickly and confidently.

Want to see the standard of work we deliver? View our case studies or speak to our team.

Outdoor living marketing strategy tips and news

Visit our news section for practical guidance on SEO, PPC, content and conversion. It is written for commercial teams that want measurable growth.

Garden hot tub with four adults relaxing in a landscaped English garden at sunset

Outdoor Living Marketing Agency FAQs: What Should Brands Know?

If you are considering working with an outdoor living marketing agency, you need clarity on results, sector knowledge and commercial focus. These FAQs address how strategy, lead quality and performance tracking work for garden room, pergola, decking and outdoor kitchen brands.

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What does outdoor living marketing include?

It typically includes SEO, PPC, web design, landing pages, content creation, conversion optimisation and structured reporting. The channel mix depends on whether you sell direct, via installers or through distribution.

How do you improve enquiry quality?

By targeting high-intent keywords, controlling geography, refining landing page messaging and analysing which leads convert to sales. Budget is then reallocated based on commercial outcomes.

Do outdoor living brands need separate product pages?

Yes. Separate pages for garden rooms, pergolas, decking and outdoor kitchens improve intent matching, rankings and conversion rates. It also makes it easier for AI search systems to extract accurate answers.

How long does outdoor living SEO take?

PPC can generate enquiries quickly once tracking is correct. SEO builds over time and compounds. Most brands perform best when both are aligned under one strategy.

Should manufacturers and installers market differently?

Yes. Manufacturers often focus on brand authority and partner recruitment, while installers prioritise territory visibility and local conversion. Strategy must reflect commercial model.

Brands We're Trusted By

What Our Customers Say

“They’re just a really nice team to work with – it’s like an extension of our own team. Or even, more so – it’s LIKE they’re our own team.”

Stuart Dantzic

Caribbean Blinds

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What Our Customers Say

“Everyone that I’ve spoken to within Purplex has been really friendly, very helpful and they all have a great all-round knowledge of the industry – you’re not spending loads of time and effort having to train people.”

Amelia Gaughan

Timberlook/AWS

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What Our Customers Say

“Purplex in my experience have done really good work in SEO, the increase in website visits, click throughs and eventual orders is up is about 50% up on last year, so the website is really, really working.”

Neil Ashdown

Fire Doors Complete

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What Our Customers Say

“It’s been an amazing transformation in terms of not only the growth of the business in terms of orders-in, but profitability as well.”

Howard Trotter

Shelforce

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What Our Customers Say

“Dekko has grown from £6m to £25m over the last 12 years and we simply couldn’t have achieved it without Purplex. Our brand is well recognised and the exposure we get through the press, social media and online consistently puts us in front of good quality prospects.”

Kurt Greatrex

Managing Director, Dekko Window Systems

What Our Customers Say

“I use Purplex Marketing for my company’s PR, digital and creative requirements and have always found them to be diligent, proactive and efficient. They are open to learning in-depth about our products, have a good understanding of our industry and take on board feedback which makes it easy to work with them.”

Charlotte Hawkes

Head of Marketing, Edgetech

Charlotte Davies with a lovely smile.

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