Digital Marketing
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Renewable buyers want proof. They want to see installations. They want clarity on savings, carbon reduction and system performance. They want reassurance that you understand compliance and funding frameworks.
We film live solar installations, commercial heat pump systems, battery storage integrations and EV charging infrastructure in real-world environments. That includes rooftop systems, plant rooms, new-build developments and retrofit projects.
Our production team understands construction logistics, site access and health and safety requirements. We work around installers without slowing projects down.
This is not generic corporate video. It is renewable sector filming built around commercial growth.
If you operate a renewable showroom, training centre, innovation hub or manufacturing facility, a 360 virtual tour helps prospects assess you quickly. It works well when you sell into commercial procurement, local authority frameworks, partners, or specification-led projects where early trust is essential.
We produce 360 tours that sit naturally on key landing pages and support sales follow-up. It gives your team a simple link that shows standards, scale and professionalism without the friction of arranging a site visit.
Renewable technology needs clarity. We create videos that explain what you do, how you deliver it, and why your approach reduces risk for the buyer. That includes clear storytelling, accurate technical framing and a confident on-screen experience for your engineers, installers and leadership team.
Your content can support domestic enquiries, commercial tender conversations, partner recruitment and installer network growth. We plan around your audience and the questions they ask at each stage, from first research through to proposal and sign-off.
Where it helps, we include simple on-screen graphics to communicate savings assumptions, carbon reduction, process stages and system components. The goal is credibility and comprehension, not gimmicks.
We run filming with a production plan that respects live sites and real customers. That starts with a clear brief, a shot list mapped to your install stages, and a story structure that fits your sales process. Your team does not need to “perform”. We direct calmly, keep it efficient, and capture clean, usable footage.
We can film installation walkthroughs, commissioning moments, before-and-after transformations, customer handovers and engineer-led explanations. If you need interviews, we will shape them so the answers build trust and avoid vague claims that create compliance risk.
For rooftop solar and large sites, aerial footage can help show scale and context. We plan this properly so it supports the story rather than becoming filler.
Editing is where renewable video either becomes persuasive or gets ignored. We cut content for attention, clarity and trust, with a structure that answers the buyer’s questions in the right order. That is especially important when your audience is comparing quotes, assessing risk, or seeking assurance on performance and installation standards.
We deliver a core version for your website and sales use, plus additional edits for LinkedIn, YouTube and paid campaigns. Captions are included as standard, because a large share of viewing happens with sound off. We keep graphics clean and factual, so the content stands up to scrutiny.
If you have performance data, customer proof points or measured outcomes, we can present them on-screen in a controlled way that remains honest and compliant.
Animation helps when the buyer needs to understand what they cannot easily see. That includes system flow, component roles, battery behaviour, heat pump operation, and how EV charging integrates with wider energy management.
We use animation to simplify the technical story without oversimplifying the truth. It works well on landing pages, in proposals, for training, and for exhibition screens where you have seconds to communicate value.
Renewables events are commercial opportunities. They are where partnerships form, specifiers shortlist suppliers, and technology stories gain credibility. We film conferences, product launches, training days and roadshows, then produce a content pack designed for post-event marketing.
That can include keynote highlights, on-stand interviews, customer reactions and leadership commentary. The objective is to extend the value of the event, support follow-up, and build authority with audiences who were not in the room.
Video is only valuable when it reaches the right buyer. Purplex is a specialist marketing agency with deep experience in construction and building products, which makes us a strong fit for renewable brands selling into similar decision chains. We build distribution into the plan so your videos support lead generation, not just brand awareness.
We deploy video through SEO landing pages, PPC campaigns, LinkedIn advertising, social content series, email follow-up and trade media placements where appropriate. We also help you structure a repeatable library so your team is not starting from scratch each time you need content.
If your goal is more qualified enquiries, we will align the video story to conversion points across your website and campaigns, then track performance so the next production cycle is sharper.
In renewables, imagery is proof. Strong photography improves trust on service pages, case studies and proposals, and it supports PPC and social creative that needs to look credible. We capture installation detail, finished results, products, and team photography that reflects the quality of your operation.
We plan shoots around site access and installation stages, so you get usable assets without disruption. If you need a consistent visual library across multiple regions or installer teams, we can standardise the style and shot requirements.
Renewable energy video production must do more than look professional. It needs to demonstrate installation quality, explain technical systems clearly and support commercial decision-making. Below are five focused questions renewable businesses typically ask before commissioning filming and video production.
Get a professional video production proposal todayWe plan filming around your installation stages and site schedule. A clear brief and structured shot list mean we capture what is needed without interrupting engineers or slowing progress. Health and safety and site access are considered from the outset.
Yes. The content is structured around your sales process and conversion points. Video is integrated into SEO landing pages, PPC campaigns and LinkedIn activity so it supports qualified lead generation rather than passive viewing.
The production approach reflects how renewable systems are specified and installed. We focus on accurate representation, clear explanation and factual presentation of performance, savings assumptions and system components to maintain credibility.
Typical projects include live installation walkthroughs, commissioning footage, customer handovers, engineer-led explanations, conference coverage and technical explainer videos. Each format is selected based on your audience and commercial objective.
Editing shapes the narrative so buyers receive information in a logical order. Captions, clean graphics and platform-ready formats ensure the content performs across your website, social channels and paid campaigns while remaining clear and compliant.
See how Purplex has produced high-impact video content that drives engagement and builds brand authority. From corporate films and product explainers to event coverage and 360° virtual tours, our case studies highlight how professional video production and campaign-driven marketing deliver measurable results for clients.
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