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Webinar Reveals Practical Tools to Boost Performance Across the Glazing Sector
- 26 Feb 2026|
- Events|
- Posted by Martyn East
On 25 February, more than 200 directors and senior leaders from across the glazing and allied trades joined Andrew Scott for a live business growth webinar focused on one thing: improving performance in a challenging market.
Andrew hosted the session personally, drawing on more than 30 years of hands-on experience in the glazing sector. As CEO and Founder of Purplex Marketing and Insight Data, he has worked with hundreds of installation companies, manufacturers and suppliers. The advice shared was not theoretical. It was built on lived commercial experience.
Andrew Scott is delivering the glazing business growth webinar from a professional studio environment. The session focused on practical strategies to improve performance across the glazing sector.
A Clear Message for a Changing Market
The past year has tested many glazing businesses. Margins have tightened. Competition has increased. Lead quality has fluctuated.
Andrew made it clear that growth does not happen by default. It requires structure, discipline and leadership. Now is the time for businesses to step back, assess performance properly and make deliberate decisions about direction.
The Purplex Success Model: Purpose, Plan, Execute
The webinar centred around our Purplex Success Model: Purpose, Plan and Execute.
We explained how sustainable glazing business growth starts with clarity. Businesses must define a clear long-term purpose. That purpose must then be translated into a structured, measurable plan. Finally, execution must be disciplined and consistent.
Without those three stages working together, growth becomes reactive rather than strategic.
Practical Tools That Drive Measurable Results
Andrew introduced several proven frameworks used with glazing companies across the UK. The Product Market Quadrant helps businesses identify where their strongest commercial opportunities sit. It removes guesswork and forces focus. The Business Growth Wheel provides a structured view of marketing, sales and fulfilment. It highlights gaps in performance and shows where marginal gains can multiply results.
As Andrew explained during the session:
“Brand equals recognition plus reputation. When you get that right, everything multiplies. Enquiries increase, conversion improves, and customers come back time and time again.”
The message was simple. Brand strength is not vanity. It is commercial leverage.
Andrew Scott is presenting a glazing business growth strategy during a professionally filmed industry webinar. The session focused on structured planning and measurable performance improvement.
Exclusive Support for Attendees
At the end of the webinar, we offered attendees practical next steps to apply what they had learned:
- A free marketing audit and performance review
- Access to a trial of the Insight Data Salestracker platform
- A limited number of complimentary two-hour growth strategy sessions with Andrew
Each offer was designed to give glazing businesses immediate clarity and momentum.
Reflecting on the event, Andrew said:
“This was a strong session with serious business owners who want to improve. I hope everyone left with practical ideas they can implement straight away.”
We want glazing companies to grow properly. Not through guesswork. Not through short-term tactics. But through a structured strategy, backed by data and disciplined execution.
Glazing business growth support from Purplex
If you want practical, measurable support with glazing business growth, speak to our team. We’ll review what’s working, what’s holding you back, and where the quickest performance gains are. For more information, contact us here, email grow@purplexmarketing.com, or call 01934 808132.
About the Author – Martyn East
I am an SEO Executive at Purplex Marketing, specialising in construction and glazing SEO. My work focuses on structured content strategy, technical audits and performance-led optimisation that drives measurable organic growth. I work closely with manufacturers, installers and trade suppliers to turn search visibility into qualified enquiries. If you want stronger rankings and better quality leads, speak to our SEO services team. Connect with me on LinkedIn or read more of my articles: Martyn East.
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