With the industry starting to open its doors again, Purplex MD Andrew Scott explains how, if you want to bounce back as quickly as possible, you will need a marketing...
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Social media during lockdown proved a powerful tool for businesses to connect with customers, maintain service, and generate leads. With usage time and engagement soaring, companies using these channels effectively...
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Three weeks ago, Andrew Scott, CEO of Purplex, hosted a webinar for our clients in the fenestration and home improvement industry. In it, Andrew shared the no-nonsense strategies that he’s...
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A remote working strategy is no longer about flexibility alone. In 2026, it determines how well a business protects performance, accountability and long-term growth. Remote working is no longer a...
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Leading composite door manufacturer and PVCu panel supplier Vista has signed up with Purplex for the eighth year running, as it looks forward to celebrating 25 years in the industry....
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COVID-19 has presented many challenges to companies all across the home improvement industry, particularly where their marketing strategies are concerned. Do you continue as normal, reduce budgets and activity or...
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As a business owner, you’re responsible not only for the day to day management of your operations, but also the health and wellbeing of your staff and ultimately that of...
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In the last few weeks, we've seen DIY websites set up digital queues to cope with surges of traffic, media streaming providers reduce output quality to limit the strain on...
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Every downturn exposes the truth about a business. When pressure increases, weak positioning, unclear leadership and fragile demand models surface quickly. Strong businesses do not avoid crises. They are built...
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Andrew Scott, founder of Purplex Marketing, Insight Data and the Glazing Summit, has announced a webinar to guide business owners and marketing teams during this time of uncertainty. It will...
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There is no question that the UK Glazing and Home Improvement sector, as with many markets, has seen a decline during March. With many companies electing to close showrooms and...
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Crisis Management Marketing: How to Navigate Business Challenges As Britain faces a national crisis with the Coronavirus, organisations are taking urgent action to adapt their business operations. The decisions made...
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