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Building a strong brand strategy in today’s construction and fenestration market

Building a strong brand strategy in today’s construction and fenestration market

branding and design

Building a Strong Brand Strategy in Today's Construction and Fenestration Market In today's unpredictable economic climate, developing a comprehensive brand strategy has never been more crucial for construction, fenestration, and...

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The Importance of Investing in Marketing Agency Services

The Importance of Investing in Marketing Agency Services

Marketing Strategy

Marketing agency services in 2025 are essential for any business that wants to thrive. With the pace of change in digital marketing, businesses cannot rely on outdated marketing strategies. Instead,...

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Construction Marketing Strategies for 2025 and Beyond

Construction Marketing Strategies for 2025 and Beyond

consultancy

The recent Budget announcements have created significant challenges for UK businesses, particularly in the construction and home improvement sectors. With increased National Insurance costs, higher minimum wage requirements, and new...

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SEO Your Site: Essential Strategies for Success

SEO Your Site: Essential Strategies for Success

Digital Marketing

SEO Your Site for Better Rankings SEO your site to improve visibility in Google search results, attract more organic traffic, and deliver a stronger user experience. By publishing quality content...

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Personal Branding for Construction Companies: Why It Matters in 2025

Personal Branding for Construction Companies: Why It Matters in 2025

ConstructionMarketing Strategy

As construction marketing consultants with years of experience advising companies on their marketing strategy and approach, we’d like to take a closer look at personal branding. We believe that a...

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Long-standing Purplex Client Vista Panels Announces MD Retirement

Long-standing Purplex Client Vista Panels Announces MD Retirement

News

Keith Sadler, Managing Director of Vista Panels and long-standing Purplex client, has announced his retirement after 30 years with the composite door manufacturer. During his time at Vista, Keith led...

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Will AI destroy your brand and reputation?

Will AI destroy your brand and reputation?

branding and design

CEO of Purplex Marketing, Andrew Scott discusses the potential dangers of relying solely on AI-generated content for brand marketing and argues that, while it’s a powerful tool, AI must be...

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Measuring Success in GEO: Key Metrics and KPIs

Measuring Success in GEO: Key Metrics and KPIs

Content MarketingDigital Marketing

In today's digital landscape, your customers are increasingly turning to AI to find solutions. Generative Engine Optimization (GEO) - the art of being visible in AI-powered search results - has...

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Brand Building in 2025: The Strategy That Still Works

Brand Building in 2025: The Strategy That Still Works

News

In a world saturated with digital ads, brand building has increasingly emerged as a cornerstone of successful marketing. Although digital marketing trends have evolved, brand building has maintained its relevance,...

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A bad Budget for business but we must make the best of it!

A bad Budget for business but we must make the best of it!

News

Andrew Scott, our Founder and MD predicts this week’s Budget will have a significant impact on businesses already struggling with rising costs. Although the first Labour government financial statement in...

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Purplex invests £450K in marketing technology

Purplex invests £450K in marketing technology

Digital Marketing

As the UK's leading specialist agency in the home improvement, building products and construction industries, we have made a significant £450,000 investment in the latest cutting-edge marketing technology. This substantial...

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South West Business Awards 2024: Purplex Shortlisted for Investment

South West Business Awards 2024: Purplex Shortlisted for Investment

News

We are proud to announce that we have been shortlisted in the ‘Investment’ category of the South West Business Awards 2024. The awards have been created to celebrate the very...

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