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Andrew Scott Business Growth Webinar attracts over 300 business leaders
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Websites Built for the Fenestration Industry
Fenestration businesses operate within layered supply chains, specification routes and distributor networks. A generic brochure website does not support that complexity.
We design websites structured around product ranges, technical documentation and commercial intent. That means creating clear pathways for architects, contractors, merchants and installers to find the information they need and make contact.
Every website is built with growth in mind, aligning user experience with search visibility and enquiry performance.
Technical Copywriting for Window and Door Manufacturers
Product pages, system specifications and technical documentation must balance clarity with authority. We write sector-informed content that supports search visibility while remaining commercially focused.
Our copywriters understand glazing terminology, product standards and trade language. Content is structured to support SEO, specification search and distributor engagement rather than generic traffic.
This ensures your website speaks to the right audience at the right stage of the buying process.
Robust Development for Complex Product Structures
Manufacturers and systems companies often manage extensive product catalogues and layered navigation. We develop secure, technically sound websites that support crawlability, scalability and long-term performance.
Our builds follow SEO best practice from the ground up, ensuring technical foundations support organic growth rather than limit it.
Responsive Design Across All Devices
Decision-makers research suppliers across desktop, tablet and mobile environments. We design responsive websites that maintain usability, clarity and performance across all devices.
This supports both user experience and search visibility, ensuring technical performance meets modern ranking expectations.
CRM and Systems Integration
Fenestration businesses often rely on CRM platforms, quoting tools and third-party systems. We integrate websites with existing commercial infrastructure to ensure consistent lead handling and internal reporting.
From product visualisers to gated technical downloads and trade portals, integrations are structured to support enquiry capture and distributor engagement.
Secure Hosting and Ongoing Support
Website performance and security directly influence search visibility and user trust. We provide secure hosting, regular back-ups and technical support to ensure stability and reliability.
All environments include SSL certification and structured update processes, safeguarding both data and performance.
Work With a Specialist Fenestration Marketing Agency
Your website should support specification, trade relationships and commercial growth. As a specialist fenestration marketing agency, we design and develop websites aligned to sector objectives.
Fenestration Website Design FAQs: How Does Website Design Support Manufacturers?
Fenestration website design must reflect how manufacturers, systems companies and trade suppliers operate within structured distribution and specification routes. Below are common questions raised by decision-makers considering a new website build, answered clearly to reflect both commercial concerns and professional best practice.
Get a bespoke web design proposal todayWhy can’t we just use a standard website template for our manufacturing business?
A standard template rarely supports complex product ranges, technical documentation and layered navigation. Fenestration website design must reflect your product structure, trade relationships and specification pathways to ensure clarity for both users and search engines.
How does a new website actually generate more enquiries?
A strategically built website aligns user experience with commercial intent. Clear product categorisation, structured content and defined calls to action guide architects, contractors and distributors towards contact, supporting consistent B2B enquiry generation.
Will our technical product information affect search performance?
Yes. Technical content must be structured clearly so search engines can crawl, interpret and rank it properly. Well-organised product data, specification pages and supporting documentation strengthen visibility for high-value commercial searches.
Can our website integrate with our existing CRM system?
Yes. CRM integration ensures enquiries flow directly into your internal systems, maintaining consistency in communication and reporting. Integration supports efficient lead handling and commercial tracking without disrupting existing infrastructure.
How important is hosting and security for a manufacturer’s website?
Hosting and security directly affect performance, reliability and search visibility. Secure hosting, SSL certification and regular back-ups protect data and ensure your website remains stable, accessible and technically compliant.
The Purplex Design Process
Thanks to our experienced team of in-house web designers, we have a trusted web design process that work to build a credible online platform your business deserves.
Latest Web Design Case Studies
See how Purplex has designed and developed bespoke websites that focus on user experience, strong performance, and measurable results. From responsive designs and CRM integrations to SEO-driven copywriting and secure hosting, our case studies show how we help brands stand out online and convert visitors into customers.
Caldwell Hardware
When Caldwell Hardware asked us to support their global ambitions, we knew it needed more than a standard campaign. As a specialist hardware manufacturer for the window and door industry, they needed a strategy that combined international PR, brand development,...
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Almeda Facilities
At Purplex, we partnered with Almeda, a nationwide supplier of property and integrated facilities management, to boost brand awareness and accelerate growth. Using our full range of services, including PR, digital marketing, branding, web design and social media, we helped...
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Crittall Windows Rebrand Returns to Heritage Roots
At Purplex, we worked with Crittall Windows, the world’s best-known steel window manufacturer, to deliver a brand identity refresh that combined heritage with a bold new direction. Using our creative design and branding services, we developed a modern black and...
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DW Windows Digital Marketing Achieves 41% More Verified Leads in One Year
DW Windows digital marketing delivered outstanding results after partnering with Purplex. Through a tailored strategy combining local SEO, PPC optimisation, and a full website rebuild, the West Midlands-based installer achieved a 41% increase in verified website leads, a 132% boost...
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Newton Waterproofing Case Study – 54% Increase in Vetted Website Leads
Newton Waterproofing case study detailing how Purplex designed and delivered a 550-page website, combined with SEO, PR, and email marketing, to generate a 54% increase in vetted website leads and significantly boost organic traffic and brand recognition within a year.
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What Our Customers Say
“They’re just a really nice team to work with – it’s like an extension of our own team. Or even, more so – it’s LIKE they’re our own team.”
What Our Customers Say
“Everyone that I’ve spoken to within Purplex has been really friendly, very helpful and they all have a great all-round knowledge of the industry – you’re not spending loads of time and effort having to train people.”
What Our Customers Say
“Purplex in my experience have done really good work in SEO, the increase in website visits, click throughs and eventual orders is up is about 50% up on last year, so the website is really, really working.”
What Our Customers Say
“It’s been an amazing transformation in terms of not only the growth of the business in terms of orders-in, but profitability as well.”
What Our Customers Say
“Dekko has grown from £6m to £25m over the last 12 years and we simply couldn’t have achieved it without Purplex. Our brand is well recognised and the exposure we get through the press, social media and online consistently puts us in front of good quality prospects.”
Kurt Greatrex
Managing Director, Dekko Window Systems
What Our Customers Say
“I use Purplex Marketing for my company’s PR, digital and creative requirements and have always found them to be diligent, proactive and efficient. They are open to learning in-depth about our products, have a good understanding of our industry and take on board feedback which makes it easy to work with them.”
Charlotte Hawkes
Head of Marketing, Edgetech
