Investing in people, technology and the future for real growth
Purplex NewsInvesting in people, technology, and the future works a bit like keeping a home in good shape. You look after the space, you use the right tools, and you plan...
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7 Home improvement marketing tips and tricks
Content MarketingNewsMarketing a home improvement business can feel like just another job on an endless to-do list. Questions nag at you ‘Have you posted a blog lately?’ ‘Have you freshened up...
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Home solar panel installation: the next wave for window firms
Energy EfficiencyHome solar panel installation is becoming a major growth area, and Andrew Scott, founder and MD of Purplex Marketing, outlines why fenestration businesses are in a strong position to move...
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UK construction sector outlook for 2025–2026
ConstructionA clearer view of the UK construction sector The UK construction sector has been working through slow demand, high interest rates, and tough cost pressures. Glenigan’s forecast gives you a...
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Is PR Still Relevant for Your Business Today?
PRIs PR still relevant when you can run ads and post on social with one click? Many owners in construction and home improvement ask the same thing. In simple terms,...
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When Marketing Goes Wrong
Marketing StrategySimple Lessons You Can Use in Your Business Marketing failures teach you as much as the wins. When marketing goes wrong, it can slow leads, weaken trust, and leave good...
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Business Growth Made Simple: The ACF Model and the 5 A’s
Marketing StrategyBusiness growth is a bit like keeping work flowing on-site. If one part of the job slows, the whole project falls behind. You know the feeling. One delay knocks everything...
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Cold prospects: simple ways to turn strangers into steady work
Lead GenerationCold prospects in construction are a bit like houses on a new estate you have never worked on yet. You can see the plots. You know they will need trades....
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MarTech and the art of standing out in a busy market
Marketing StrategyMarTech can feel a bit like having a toolbox full of shiny kit. It helps you track every click, automate emails and spot patterns. But if you only follow the...
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Andrew Scott Entrepreneur on the Books That Changed His View of Success
NewsAndrew Scott entrepreneur and founder of Purplex Marketing, has long spoken about how certain books reshaped his thinking and helped him build confidence. These titles gave him direction at a...
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Why You’re Getting More Door Leads (And How to Turn Them Into Your Best Customers)
Home improvementLead GenerationIf you've noticed more enquiries for doors landing in your inbox lately, you're not imagining it. Search data from August 2021 through July 2025 shows that while most home improvement...
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5 Home Improvement Products Losing Search Demand in 2025 (And the 3 Taking Over)
Marketing StrategyBetween January and July 2025, UK homeowners conducted 41.96 million searches for home improvement products. The results reveal a market in transition. Garden office searches collapsed by 55%. Conservatory demand...
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