Business growth is a bit like keeping work flowing on-site. If one part of the job slows, the whole project falls behind. You know the feeling. One delay knocks everything...
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Cold prospects in construction are a bit like houses on a new estate you have never worked on yet. You can see the plots. You know they will need trades....
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MarTech can feel a bit like having a toolbox full of shiny kit. It helps you track every click, automate emails and spot patterns. But if you only follow the...
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Andrew Scott entrepreneur and founder of Purplex Marketing, has long spoken about how certain books reshaped his thinking and helped him build confidence. These titles gave him direction at a...
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If you've noticed more enquiries for doors landing in your inbox lately, you're not imagining it. Search data from August 2021 through July 2025 shows that while most home improvement...
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Between January and July 2025, UK homeowners conducted 41.96 million searches for home improvement products. The results reveal a market in transition. Garden office searches collapsed by 55%. Conservatory demand...
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Every successful business growth model answers three questions: How do you get customers? How do you close the sale? And how do you keep them coming back? Running a building...
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Public Relations (PR) is sometimes described as ‘the dark arts’, which isn’t much help if you’re trying to find out what PR is and how it benefits companies which use...
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Good marketing is like laying concrete. If the mix is wrong, cracks soon show. The most successful marketing campaigns are built on strong ideas, clear messages, and trust, just as...
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If you supply or manufacture building products, you’ll know that getting noticed online is just as important as the quality of your materials. You’ll also know that this is often...
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AI in digital marketing is changing everything. Artificial Intelligence has arrived, and it’s transforming how businesses connect with customers, create content, and drive sales. The big question isn’t whether AI...
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Marketing today feels a bit like a factory floor. Everything's measured, tracked, and optimised. Data tells you which button got clicked, which email got opened, and which ad got the...
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